PureFree
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PureFree
PureFree
Nonprofit Website
May 15, 2025
Bryce Mathis
Houston, Texas.
We had the privilege of designing the official website for PureFree, a humanitarian organization committed to supporting vulnerable children through food, clean water, medical care, and emotional support. Their work goes beyond charity—it’s about restoring dignity and building futures.
🌱 What We Built
- Mission-Driven Design: We crafted a homepage that immediately communicates PureFree’s heart—hope, urgency, and action. Emotional imagery, bold calls-to-action, and storytelling come together to inspire support.
- Donation System Integration: We implemented a seamless, secure donation flow that makes it easy for supporters to give monthly or one-time, track contributions, and even donate in someone’s honor.
- Impact Showcase: Through interactive stats, photo stories, and videos, we helped PureFree visually demonstrate where donations go and the lives they’re transforming.
- Volunteer & Campaign Pages: We created dedicated pages for events, volunteering, and fundraising drives, enabling supporters to get involved beyond giving.
- AI-Powered Content Personalization: We used AI to tailor donation appeals, automate email flows, and recommend relevant campaigns to site visitors based on browsing behavior—increasing conversion and engagement.
- Mobile First: The site was optimized to be light, responsive, and fast on all devices—ensuring global accessibility.
🌟 Results
The new PureFree platform now serves as both a digital home and a global action hub—empowering donors, partners, and volunteers to step in and make a difference. Within weeks, the improved UX and AI-enhanced forms increased online donations and engagement rates. PureFree now has a platform that reflects its mission: clear, compassionate, and courageous.
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